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Sunday 22 May 2011

Raising thousands for charity is old hat for Princess Bee


On 29th April I was one of millions howling at the TV screen and scoffing at the ridiculousness that was Princess Beatrice’s royal wedding head wear. The general consensus in the room was that it was Gaga gone wrong, and it almost became a bit of a game laughing and pointing at the TV screen when the camera panned around to reveal that hat in all its glory yet again.

But, said hat has now taken on an iconic status all of its own, and was this morning compared to Liz Hurley’s safety pin dress and Marilyn Monroe’s famous white frock by Hilary Alexander (Fashion editor at The Daily Telegraph).

I can only applaud how Beatrice has jumped on the world’s ridicule and media attention and turned it around for a great cause. Beatrice, who is an ambassador for Unicef has put the hat up for auction on Ebay and pledged to split the cash raised from the winning bid between Unicef, Children in Crisis and her own charity, The Little Bee Initiative. In a few hours time, this high profile auction will come to an end – the current high bid stands at £80,000.01. It puts it all into perspective when you think that £50,000 can fund a brand new school or the training of 100 midwives in deprived areas like the Democratic Republic of Congo.

Not one to succumb to the world’s mockery, she has even set up a Facebook page (with over 140,000 fans) inviting people to upload their own crudely photo-shopped pictures poking fun at the hat, which can surely only increase conversations going on about the Philip Treacy creation and draw more attention to the auction.

All I have to say is well done girl! If I had a spare hundred grand knocking around I would definitely be placing a bid. And what a way to silence all your critics…